
This visual communication project was developed for a series of exhibitions at Ap’Arte Gallery, located in the vibrant Bombarda Art Street. The concept metaphorically references a collection of plants, symbolizing the organic growth and evolving dialogue within contemporary art.
The design features a soft, mysterious shadow of a plant combined with delicate pastel tones, creating a visually sophisticated and poetic atmosphere. The interplay between typography and imagery enhances the feeling of ambiguity, aligning with the nature of the exhibited works. Through posters and billboards, this identity conveys the ethereal and thought-provoking essence of the event series while maintaining a strong, modern aesthetic.


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