Rimmel New Year New Slay

This vibrant, playful collage was made for Rimmel’s New Year event. It captures the brand’s bold, expressive identity. A mix of iconic elements, like London phone booths, fashion models, and Rimmel cosmetics, forms a dynamic composition. It symbolizes the brand’s energy and creativity. Designed to celebrate self-expression, the collage was later brought to life through animation, serving as an engaging intro displayed at the event to welcome guests.

PROJECT GOAL
Create a playful animated collage for Rimmel’s New Year event, capturing the brand’s bold identity and spirit of self-expression.

MY ROLE
Worked as motion designer, developing the collage composition and translating it into animation for event display.

Building on the collage animation, I developed a TikTok-ready animated effect programmed in Effect House, used by influencers to present their own collages created during the event, extending the visual concept into social media. The animation also functioned as a welcoming intro, greeting guests as they arrived at the New Year New Slay celebration and setting the tone for the experience.

FINAL OUTCOME
A vibrant animated intro combining fashion imagery, London iconography, and product visuals, designed to welcome guests and set the tone for the event.

Graphic Design: Barbara Spyrko vel Śmietanko
Motion Design: Marek Glow
Client: The Next Big Thing, Rising Stars Studio

Rimmel New Year New Slay

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